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About:

Coffee Shop

Customer Behavior

During the course, you will learn how to collect and process statistics, determine the target audience, as well as to study and analyze the results based on the customer's behavior.

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  • Segmentation

  • Target definition

  • Buyer Personas

  • Internal marketing

  • Communications

 

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Duration: 4 hours

Cost: 18,000 AMD

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Nane Matevossyan.png

Trainer:

Nane Matevossyan

  • MBA Degree, Department of Marketing Management, SBS Swiss Business School

  • MBA Degree, Department of Finance and Banking, RAU Business School

  • Master's Degree, Department of Economics, YSU

  • Bachelor's degree, Department of Economics, YSU

  • Participated in more than 50 courses in Armenia and abroad

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