About:

Customer Behavior

During the course, you will learn how to collect and process statistics, determine the target audience, as well as to study and analyze the results based on the customer's behavior.

Segmentation
Target definition
Buyer Personas
Internal marketing
Communications

Duration: 4 hours

Cost: 18,000 AMD

Trainer:

Nane Matevossyan

MBA Degree, Department of Marketing Management, SBS Swiss Business School
MBA Degree, Department of Finance and Banking, RAU Business School
Master's Degree, Department of Economics, YSU
Bachelor's degree, Department of Economics, YSU
Participated in more than 50 courses in Armenia and abroad