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At Slice Academy, we offer a range of flexible training solutions tailored to meet your needs. Choose from our corporate, one-to-one, or open group training courses, as well as specialization programs and summer schools in key areas such as business, marketing, branding, sales, and strategy.

All of our courses are available in an individual format for a personalized learning experience.

Explore our course offerings below to find the right fit for you.
Whether you’re looking to enhance your skills or specialize further, we have the right course to offer.

Marketing courses

Attention!

  • Join individual modules at any point.

  • Flexible payment plans available.

  • Courses can be customized for corporate teams or individual learners upon request.

Registration deadline: September 24.

Standard price: 499,000 AMD.

Prices for individual modules are listed on the relevant course pages and on the registration page.

A 20% discount is available when registering for 3 or more individual modules.

Weekend School of Marketing

Work Presentation_edited.jpg:
Start: September 28
Module 1: Introductory Marketing
  • What is marketing?

  • Main functions

  • The main functions and KPIs of the marketing manager

Duration: 4 hours 

Cost: 12 000 AMD

         

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Trainer: Margaret Baburyan
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Start: September 29
Module 2: Customer Behavior 
 
  • Segmentation

  • Target definition

  • Buyer Personas

  • Internal marketing

  • Communications

 

Duration: 4 hours  

Cost: 18 000 AMD​

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Trainer: Nane Matevossyan
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Start: October 5, 12
Module 3: Marketing Research.
 
  • What can be done?

  • Methodology and methods

  • Research like a pro

  • Data analysis

  • Neuromarketing

Duration: 6 hours

Cost of the full course: 29 000 AMD

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Trainers: Nane Matevossyan, Nvard Melqonyan

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Start: October 5
Module 3.1: Classic Marketing Studies.
 
  • What can be done?

  • Methodology and methods

  • Research like a pro

  • Data analysis

Duration: 4 hours

Price: 18 000 AMD

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Trainer: Nvard Melqonyan
 
Start: October 6
Module 4: Competitor Research and Analysis.
 
  • Marketing research

  • Macro and micro analysis

  • Key Approaches and SWOT (3-Level Model)

  • PORTER'S Model and Competitive Marketing

Duration: 4 hours 

Cost: 12 000 AMD

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Trainer: Margaret Baburyan
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Start: October 12
Module 4.2: Neuromarketing.

 
  • What is neuromarketing?

  • Neuromarketing methods and tools

  • Data analysis

Duration: 2 hours

Price: 14 000 AMD

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Trainer: Nane Matevossyan
Business Card Design:
 
Start: October 12, 13
Module 5: Branding, Design Marketing. 
 
  • Basic principles of branding

  • Color psychology and basic standards

  • Brand book (content, format, basic approaches)

  • UI/UX design approaches

Duration: 6 hours 

Cost: 36 000 AMD

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Trainer: Nane Matevossyan
Plate design:
 
Start: October 12
Module 5.1: Branding, Naming.
  • Basic concepts of branding

  • Corporate style

  • Brand identity

  • Naming and first steps

 

Duration: 2 hours 

Cost: 28 000 AMD

 

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Trainer: Nane Matevossyan
Design:
 
Start: October 13
Module 5.2: Design Marketing.
  • Color psychology and basic standards

  • Brand book (content, format, basic approaches)

  • UI/UX design approaches

  • Design efficiency and optimization

  • Interior and Exterior

Duration: 4 hours 

Cost: 28 000 AMD

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Trainer: Nane Matevossyan
Radio show microphones
 
Start: October 19, 20, 26, 27
Module 6: Promotional Tools and Media Planning   
 
  • Media planning and sales analysis

  • Formats and media

  • Advertising quality control

Duration: 16 hours

Price: 49 000 AMD

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Various trainers
Advertising:
 
Start: October 19
Module 6.1: Creative Advertising
  • Creation of creative advertising

  • Formats and media

  • Advertising quality control

Duration: 4 hours 

Cost: 13 000 AMD

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Trainer: Tigran Baloyan
Business Meeting:
 
Start: October 20
Module 6.2: Media Planning and Sales
  • Media planning and sales analysis

  • Formats and media

  • Advertising quality control

Duration: 4 hours 

Cost: 26 000 AMD

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Trainer: Tatevik Torosyan
In Negotiation:
 
Start: October 26
Module 6.3: Negotiation Skills, NLP, and EQ.
  • What is EQ and how it works

  • EQ models

  • Social knowledge and skills

  • Body language and NLP

 

Duration: 4 hours

Cost: 22 000 AMD

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Trainers: Hakob Makdis, Nane Matevossyan
Cheerful marketing people brainstorming
 
Start: October 27
Module 6.4: BTL and Sales Promotion
  • BTL tools for the modern business

  • Results and metrics in BTL

  • Non-advertising promotion tools and their effectiveness

Duration: 2 hours

Price: 18 000 AMD

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Trainer: Tatevik Torosyan
Billboard Sign:
 
Start: October 27
Module 6.5: Non-Advertising Promotional Tools
  • Non-advertising promotion tools and their effectiveness

Duration: 2 hours

Cost: 16 000 AMD

Tanya Torosyan
Trainer: Tatevik Torosyan
Digital social media:
 
Start: November 2, 3, 9, 10, 16, 17, 23
Module: 7.1: Digital Marketing.
 
  • Visual Content (4 hours)

  • SMM and Content (8 hours)

  • Digital Advertising (4 hours)

  • Website and SEO (6 hours)

  • Digital Analytics (2 hours)

  • E-Commerce (2 hours)

  • Email Marketing (2 hours)

Duration: 28 hours

Price: 128 000 AMD

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Various trainers
Web design:
 
Start: November 2
Module 7.1.1: Visual content.
  • Visual materials (web, social media, etc.)

  • Tools for visuals (practical course)

  • Sources of visual materials

 

 

Duration: 4 hours

Cost: 12 000 AMD

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Trainer: Stella Gasparyan
Mobile application:
 
Start: November 3, 9
Module 7.1.2: SMM and Content Marketing.
  • Facebook marketing

  • Instagram marketing

  • LinkedIn and Google My Business

  • Social Media Optimization

  • Digital Copywriting

  • Social Analytics

  • Social Strategy

  • Management tools

Duration: 8 hours

Cost: 65 000 AMD

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Various trainers
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Start: November 10
Module: 7.1.3: Digital Ads.
 
  • Facebook Ads

  • Instagram Ads

  • YouTube Ads   

  • Google Search Ads

  • Google Digital Ads

Duration: 4 hours

Price: 25 000 AMD

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Trainer: Nane Matevossyan
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Start: November 16, 17
Module 7.1.4: Web Site & SEO.
  • Website Visual Standards

  • Website Creation (Practical Course)

  • SEO (On-Site and Off-Site)

  • Tools and Platforms

 

 

Duration: 6 hours

Cost: 39 000 AMD

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Trainers: Nane Matevossyan, Lena Soghoyan
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Start: November 17
Module 7.1.5: Digital Analytics.
  • Analytical Approaches

  • Tools and Platforms

  • Practical Course

Duration: 2 hours

Cost: 16 000 AMD

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Trainer: Lena Soghoyan
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Start: November 23
Module: 7.1. 6: E-Commerce.
 
  • The ins and outs of e-commerce

  • Website development standards

  • Practical course

Duration: 2 hours

Price: 15 000 AMD

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Trainer: Lena Soghoyan
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Start: November 23
Module 7.1.7: Email Marketing.
  • Visual in Email

  • Copy in Email

  • Structure in Email

  • Tools and Practical Training

 

 

Duration: 2 hours

Cost: 16 000 AMD

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Trainer: Stella Gasparyan
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Start: November 24
Module 7.2: Business and Risks.
  • Introduction

  • Risk Identification/Detection

  • Risk Assessment and Analysis

Duration: 4 hours

Cost: 22 000 AMD

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Trainers: Nika Manukova & Tigran Poghosyan
Business Plan:
 
Start: November 30
Module 7.3: Agile Marketing.
  • Intro to Agile Marketing

  • Real-Time Marketing

  • Agile Marketing tools

  • Sprints and Iterations

Duration: 4 hours

Cost: 36 000 AMD

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Trainer: Nane Matevossyan
App Screens:
 
Start: December 1
Module 7.4: IDEA Validation.

 

  • A business idea's value resonates the problem it solves for the customer

  • The difference between goods and services

  • Stages of startup development

  • Assumption testing

  • Customer Interviewing: The Art of Asking the Right Questions

  • Customer engagement

  • Business Model Canvas

 

Duration: 2 hours 

Price: 29 000 AMD

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Trainers: Margaret Baburyan
Business Team:
Start։ December 1
Module 7.5: Creative Minds in Business.
  • What does the customer want?

  • What questions do we ask ourselves?

  • Tests.

  • Cases from his my own experience.

Duration: 2 hours 

Cost: 22 000 drams

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Trainer: Narek Aleksanyan
Shopping Cart:
 
Start: December 7, 8
Module 8: Trade Marketing.
  • Merchandising standards

  • Aroma Marketing

  • Showcase design

  • POS (Point of Sales) materials

 

Duration: 8 hours

Cost: 65 000 AMD

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Trainer: Nane Matevossyan
Young Businesswomen:
Start: December 14, 15, 21, 22
Module 9: Sales Management.
  • Sales models and formats

  • Service and communication skills

  • Negotiation skills, NLP and EQ

  • Stress management

  • Compliance management

  • Cross Selling and Up-selling technologies

  • Sales modeling and management

Duration: 16 hours

Price: 79 000 AMD

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Various trainers
Hotel Reception:
 
Start: December 14
Module 9.1: Service and communication skills.

 

  • Selling as a process

  • Sales technologies

  • Sales formats, models, and techniques

  • Standards and communication skills.

Duration: 4 hours

Cost: 24 000 AMD

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Trainer: Norayr Dumoyan
Stressed Woman
 
Start: December 15
Module 9.2: Stress Management.

​​

Duration: 4 hours 

Cost: 22 000 AMD

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Trainer: Evelina Abrahamyan
TV Interview:
 
Start: December 21
Module 9.3: PR and Media Relations   
 
  • What is PR?

  • How to use PR in business?

  • How to build better relations with the media?

  • How to measure your performance?

Duration: 4 hours

Cost: 28 000 AMD

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Trainer: Nvard Melkonyan
Business Meeting:
 
Start: December 22
Module 9.4: Sales Modeling and Management.
  • Sales modeling and management

  • Market analysis and sales forecasts

  • CLV (Customer lifetime value)

  • CLV calculator as a modeling tool

Duration: 4 hours

Cost: 32 000 AMD

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Trainer: Mannik Sahakyan
A group of women at a business meeting
 
Start: December 28
Module 10: Marketing Strategy.

  • Marketing program

  • Goal setting

  • Reforms in real-time

  • Roadmapping

Duration: 4 hours

Cost: 29 000 AMD

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Trainer: Artak Ordyan
Coins:
 
Start: December 29
Module 11: Finance in Marketing.
  • Finance for non-financiers

  • Finance in Marketing

  • Finance management

  • Complex problems, simple solutions

Duration: 4 hours

Cost: 18 000 AMD

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Trainer: Nelly Tatosyan

IT Project Management

Working with Coffee

Date: October 16

Topic: Goal Setting and Key Resources

  • How to define the main goals of the project?

  • SMART goals

  • Basic principles of multitasking

  • Resource management

Duration: 2 hours, 

19:00-21:00

Price: 12 000 AMD

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Trainer: Margaret Baburyan

Computer Tutorials

Date: October 18

Topic: Fundamentals of IT Team Management

  • When a team isn't just a group of people

  • How to attract the right people?

  • Cooperation and motivation

  • Analysis of the results

​​

Duration: 2 hours, 

19:00-21:00

Price: 16 000 AMD

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Trainer: Nelly Tatosyan

Office Worker

Date: October 23, 25

Topic: Process Management

  • Process planning

  • Ghant chart

  • Process improvement

  • Workflow

  • Project monitoring and benchmarks

  • Change management

  • Budgeting

Duration: 2 hours, 

19:00-21:00

Price: 24 000 AMD

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Trainer: Margaret Baburyan

Work Desk

Date: November 6

  • Classic Project Management vs Agile

  • Scrum and Kanban Frameworks

  • Best Online Agile Tools

  • Lean project management

Duration: 2 hours, 

19:00-21:00

Price: 65 000 AMD

Slice Academy logo

Various trainers

Tech Watch

Date: October 30

Topic: Time Management

  • Self-test

  • Goal and time management

  • Prioritization tools

  • Interruptions and delays

  • Planning

Duration: 2 hours, 

19:00-21:00

Price: 12 000 AMD

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Trainer: Nelly Tatosyan

close table technology notebook open

Date: November 1

Topic: Case study

  • How to find a job?

  • Freelance market characteristics

  • What is the UpWork Freelancing Platform?

Duration: 2 hours, 19:00-21:00

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Trainer: Tigran Hovhannisyan

close table technology notebook open

Date: November 6

Topic: Classic Project Management vs Agile

  • The main differences between classic and Agile methodologies

  • Basic principles of Agile

  • The most popular Agile tools

  • Kanban and Scrum

​​

Duration: 2 hours, 19:00-21:00

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Trainer: Natalie Ghoukassian

Colleagues at Work

Date: November 8, 13

Topic: Scrum և Kanban Frameworks 

  • Kanban chart

  • Rules of Scrum

  • Sprinter and discussions

  • Backlog and User Stories

  • Burndown chart

  • Poker planning

 

Duration: 4 hours, 19:00-21:00

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Trainer: Natalie Ghoukassian

Smartphone Store

Date: November 15

Topic: Client Management

  • How to make customers happy?

  • Documentation and negotiations

  • Free and paid changes

  • How to say "no" and not lose customers?

  • Contract drafting and signing

Duration: 2 hours, 

19:00-21:00

Price: 14 000 AMD

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Trainer։ Artak Ordyan

Meeting

Date: November 20, 22

Topic: Best Agile Online Tools

  • Basic toolkit

  • Clickup demonstration

  • Jira demonstration

  • Practical work

 

Duration: 4 hours, 19:00-21:00

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Trainer: Shake Chatinyan

top view manager woman analyzing financial paperwork strategy typing expertise laptop

Date: November 27, 29

  • Lean thinking

  • 5 main Lean principles

  • Lean product management

  • Lean methodology

  • Lean + Kanban

  • Case Studies

Duration: 4 hours, 19։00-21։00

Price: 28 000 AMD

Six Sigma: free of charge

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Trainer: Nane Matevossyan

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Additional Offer

Date: December 4

Topic: Six Sigma

  • Introduction to Six Sigma

  • DMAIC system

  • Calculation methodology and formulas

  • Classification of Six Sigma roles

Duration: 2 hours, 19։00-21։00

Free of charge if you register for the Lean Project Management training

Price: 12 000 AMD

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Trainer: Nane Matevossyan

Weekend School of Business

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Start: April 20
Module 1: Business Process Management
 
  • Business processes management

  • Lean and Six Sigma principles in BPM

Duration: 6 hours 

Price: 38,000 AMD

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Trainers: Margaret Baburyan and Nane Matevossyan
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Start: April 27

Module 2: Tools to Use

 

  • Microsoft Project

  • Miro, Trello

  • Practice

 

Duration: 5 hours

Price: 27,000 AMD

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Trainers: Nane Matevossyan, Nelly Tatosyan, Lena Soghoyan
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Start: May 4

Module 3 Team Management
 

  • Simulation of vacancies

  • Recruitment and shortlisting

  • Team and corporate culture

  • Motivation and efficiency

Duration: 6 hours

Cost: 45,000 AMD

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Trainers: Nane Matevossyan, Nelly Tatosyan
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Start: May18

Module 4: Cost Calculation

  • Cost calculation

  • Productivity and profitability

 

Duration: 6 hours

Price: 56,000 AMD

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Trainer: Nane Matevossyan
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Start: May 25

Module 5: Productivity Calculation

 

  • Total Productivity Measurements, Inputs and Outputs, Basic Productivity Formulas (Labor Productivity, Machine/Productivity, Total Factor Productivity)

  • Data collection and analysis for productivity insights, Identifying areas for improvement through benchmarking, Real-time productivity monitoring

 

Duration: 4 hours

Price: 48,000 AMD

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Trainer: Nane Matevossyan
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Start: June 1

Module 6: Marketing and Sales
 

  • Marketing in business

  • Market overview

  • Marketing tricks

  • Sales channels

  • Integrating Marketing and Sales

  • The Voice of the Market

 

Duration: 4 hours

Price: 52,000 AMD

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Trainers: Margaret Baburyan, Artak Ordyan, Tatevik Torosyan, Narek Aleksanyan
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Start: June 15

Module 7: Product Review, Testing and Packaging
  

  • Customer pain and customer gain analysis

  • Core functionality and competitive advantage

  • Quality control and testing

  • User/prototype testing

  • Packaging design and usability

  • Customer service and product perception

  • Market test (pilot test)


Duration: 6 hours

Price: 53,000 AMD

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Trainers: Nane Matevossyan, Margaret Baburyan
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Start: June 22

Module 8: Pricing policy
  ​

  • Value based and competitive pricing

  • Market pricing

  • Variations, special offers, discounts and deals

Duration: 4 hours

Price: 36,000 AMD

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Trainer: Tatevik Torosyan
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Start: June 29

Module 9 Negotiations in Business

 

  • Roles and aspects of negotiations

  • Variations, special offers, discounts and deals

  • Negotiation skills

  • Harvard Business School Negotiation Model

  • Partnering and networking

Duration: 4 hours

Price: 22,000 AMD

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Trainer: Nane Matevossyan
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Start: July 13

Module 10: Risk Identification

 

 

Duration: 2 hours

Price: 18,000 AMD

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Trainer: Tigran Poghosyan
nobody-doctors-office-with-medical-equipment-tools-empty-cabinet-with-computer-healthcare-
 
Start: July 13

Module 11: System and Critical Thinking

 

  • System thinking in business

  • System thinking tools

  • Basic components of critical thinking

  • Critical thinking skills: analytical thinking, creative thinking, problem solving techniques

  • Decision making with systems and critical thinking

  • Root cause analysis in problem solving

 

Duration: 4 hours

Cost: 68,000 AMD

Margaret Baburyan
Trainer: Margaret Baburyan
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Start: July 20

Module 12: TRIZ

Duration: 2 hours

Cost: 26,000 AMD

Margaret Baburyan
Trainer: Margaret Baburyan
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