About:

Competitor Research and Analysis

You will learn how to find, research and describe competitors, conduct macro, micro and 3-level SWOT analysis, how to distinguish the strengths and weaknesses of the product, and to understand the advantages of recognizing your weaknesses.

Marketing research
Macro and micro analysis
Key Approaches and SWOT (3 Level Model)
PORTER'S MODEL AND Competitive Marketing

Duration: 4 hours

Price: 19,000 AMD

Trainer: Margaret Baburyan

Certified Management Consultant (CMC), International Council of Management Consulting Institutes (ICMCI), CMC Global Institute.
Master of Business Administration, College of Business Administration, American University of Armenia