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Summer Business School 2022
Participants 

we congratulateSummer Business School 2022to the participants who passed the interview of the project and were awarded a scholarship. ​

We would like to mention that we are delighted with your creative mind, bright ideas and we are looking forward to our meeting on August 14.

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  • Sargis Asatryan  (50% scholarship)

  • Stepan Stepanyan (50% scholarship)

  • Ilona Artazyan (50% scholarship)

  • Arsen Pinachyan (42% scholarship)

  • Arpi Pinachyan (25% scholarship)

  • Eva Hayrapetyan (50% scholarship)

  • Mher Melkonyan (43% scholarship)

  • Eduard Hovsepyan (33% scholarship)

  • Mikael Hovsepyan (49% scholarship)

  • Arusyak Soghomonyan (34% scholarship)

  • Mary Soghomonyan (33% scholarship)

  • Alina Arzumanyan (50% scholarship)

  • Artur Harutyunyan (18% scholarship)

  • Arpi Hakobyan (43% scholarship)

  • Narek Danghyan (18% scholarship)

  • Ani Arakelyan (38% scholarship)

  • Erik Grigoryan (18% scholarship)

  • Mary Manukova (33% scholarship)

  • Suren Gevorgyan (18% scholarship)

  • Zakhar Alanyan (26% scholarship)

  • Nare Stepanyan (50% scholarship)

  • Mikael Avetisyan (33% scholarship)

  • Hayk Gabrielyan (33% scholarship)

  • Maria Faltajyan (8% scholarship)

  • Georgi Torosyan (40% scholarship)

  • Mariam Ghulyan (55% scholarship)

  • Davit Gevorgyan (37% scholarship)

  • Gayane Margaryan (69% scholarship)

  • Ida Smbatyan (69% scholarship)

Thank you to SBS 2022 sponsors and supporters

We thank our supporters:Bacon Product" to the company,Buissup:to the projectDaVincipublishing house,RedLine:design studio, "Phoenix" at the bookstore.

​

Also, special thanks to our informative sponsors:DiasporaInformation System,Arminfo,Banks.am:news agencies,Upgrade Armenia:non-governmental organization to provide clear and objective information to the public and encourage Summer Business School 2022.

Handshake in the Office
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pexels-lumn-322207.jpg

Business
Main topics

Day 1․ Business day

• Opening ceremony, division of teams

• How to generate business ideas

• How to start a business from scratch

• Business modeling

• Business Canvas

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Day 2․ Project Management Day

• How to get started?

• Transition from idea to project

• Competent management

• Practical work (game)

 

Day 3. Cognitive tour to sightseeing places

 

Day 4․ Branding Day

• Naming, how brands are created (game)

• Color Marketing and Design (practical exercise)

• Brand book - what is it (content, format, key principles)

• Brand authenticity (video examples, discussion)

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Day 5․ Advertising day

• What is advertising, types of advertising (video examples, exercise)

• Media carrier, types

• Media planning (game) and advertising budgets

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Day 6․ Sales day

• Sales and service

• Negotiation and EQ (developmental game)

• Stress management (exercise, game)

• Merchandising (game)

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Day 7․ PR day

• Media relations

• Events

• Corporate responsibility programs

• Business image

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Day 8․ Modern marketing day

• How to enter the market

• Customers and competitors

• Digital Marketing (social media page and website creation, exercises)

• Neuro marketing

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Day 9․ Finance and Management Day

• What is the definition of risks (exercise)

• Resources: internal և external, evaluation

• Finance in business (game)

• Accounting

• Financial planning and strategy

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Day 10․ Participants' business project submission day, awards ceremony, graduation party

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Day 11․ Departure

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